Pandemic marketing creates opportunities afterwards

The coronavirus pandemic has changed everything. Retail habits have improved. Companies that attract new customers and retain existing ones – right now – can recover or grow quickly as the economy reopens and continues. However, after the closure of Covid-19, the United States and the world can still face a serious recession. On April 14, … Read more Pandemic marketing creates opportunities afterwards

Hidden opportunities in an email subscription list

I often write about the value of email data. E-mail marketing is still an effective way to drive sales for e-commerce. An active and deliverable email address can add significant dollars to your final line. Every email database has hidden opportunities in my experience. I will address these opportunities in this post. Hidden opportunities in … Read more Hidden opportunities in an email subscription list