Writing Instagram texts to drive sales

Instagram is a hotspot for building an audience and selling products. Each caption allows up to 2,200 characters, or about 300 words, to address your products and brand. In this article, I will discuss posts and captions that drive sales on Instagram. Instagram truncates your captions so as not to block users' feeds. This means … Read more Writing Instagram texts to drive sales

Do you need sales in the pandemic? Increase customer service

As coronavirus keeps millions of people at home, online store traffic continues to increase. According to Statista, non-essential purchases are also changing online. The screenshot below from Google Analytics is for a small company that sells niche collectors online. Compared to 1-14 April 2020 to 2019, sessions, transactions and revenues increased by 72.16 percent, 238.85 … Read more Do you need sales in the pandemic? Increase customer service

Use Amazon's brand analytics to lower advertising costs, drive sales

Amazon's brand analysis provides valuable statistics for sellers in the brand register. The metrics include recent ad changes, such as targeting competitors in ads and search terms. Used strategically, Brand Analytics can drive sales. brand Analysis Brand Analytics provides insight into sales, search terms, and buying behavior. It is only available to trademark owners, not … Read more Use Amazon's brand analytics to lower advertising costs, drive sales

Use cross selling to increase trust, loyalty, sales

Cross selling is one of the best ways to increase total revenue. This proven practice can help retailers of all sizes and product types increase average sales performance and customer loyalty. Cross selling is to successfully offer complementary goods on the same or subsequent orders. When asked if you want french fries with your burger, … Read more Use cross selling to increase trust, loyalty, sales

Mid-Market Merchants Create Holiday Mobile Sales

Several shopping trends are already emerging from this year's high season. Thanksgiving Day and Black Friday US e-commerce sales increased by a healthy 20 percent over last year, according to Comscore. But the big story is that US e-commerce on mobile has increased by as much as 50 percent. Tellingly, most of the increase in … Read more Mid-Market Merchants Create Holiday Mobile Sales

Sales Report: 2019 Thanksgiving Day, Black Friday, Cyber ​​Monday

Unfavorable weather conditions in many regions and the simple ordering through mobile devices contributed to the US digital sales record for Thanksgiving weekend 2019. This is my fifth annual "sales report" for Thanksgiving Day through Cyber ​​Monday, after installments from 2018, 2017, 2016 and 2015. Thanksgiving Day Thanksgiving Day record sales of $ 4.2 billion … Read more Sales Report: 2019 Thanksgiving Day, Black Friday, Cyber ​​Monday

7 Ways to Analyze Black Friday, Cyber ​​Monday Sales

E-commerce marketers can gain many insights from analyzing sales activity from Black Friday and Cyber ​​Monday. The effort can greatly improve future campaigns. Sales of Black Friday and Cyber ​​Monday are ready. Marketers should review the results for future campaign insights. There are several approaches. In this post, I will review seven ways to analyze … Read more 7 Ways to Analyze Black Friday, Cyber ​​Monday Sales

"It's time to catch sales from procrastinators

Last year, more than 130 million consumers planned to shop on the Saturday before Christmas. Called "Super Saturday" or "Panic Saturday", it drops on December 21 this year, and data trends say that more than 15 percent of shoppers will still be chasing gifts. Only 34 percent reported that they would be ready by December … Read more "It's time to catch sales from procrastinators