The best time to send a marketing message

I have often been asked about the best time to send a marketing message. The answer usually depends on several factors. A well-configured email can increase open and click-through rates. A poorly timed one can run a subscription. In this post, I will address how I determine the best sending times for your email program. … Read more The best time to send a marketing message

New electronic payment methods save time and money

Companies have expenses to pay. "Paying the bills" may not seem interesting or new. But newer innovations make payments faster, cheaper, safer and more convenient. The innovations are likely to help your business if it relies on (or suffers from) any of the following. You trust paper checks to pay employees, subcontractors, partners, or suppliers. … Read more New electronic payment methods save time and money

"It's time to catch sales from procrastinators

Last year, more than 130 million consumers planned to shop on the Saturday before Christmas. Called "Super Saturday" or "Panic Saturday", it drops on December 21 this year, and data trends say that more than 15 percent of shoppers will still be chasing gifts. Only 34 percent reported that they would be ready by December … Read more "It's time to catch sales from procrastinators

First time to Mykonos? What you need to know

4. Perform CHORA When in Mykonos you must visit the center, Chora. You will have a great time getting lost on the narrow cobbled streets and the beautiful alleys. It is lined with beautiful boutique hotels, shops and hip eateries and bars. You will be easily charmed by the whitewashed houses covered with blue domes … Read more First time to Mykonos? What you need to know